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Post Info TOPIC: Shania to host 2024 People's Choice Country Awards - September 26


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Shania to host 2024 People's Choice Country Awards - September 26


Shania Twain to Host the 2024 People's Choice Country Awards

This news does impress us much. Music legend Shania Twain will host the 2024 People's Choice Country Awards on NBC and Peac0ck Sept. 26.

By Brett M Malec | E! News | July 12, 2024

Shania Twain, People's Choice Country Awards

This news does impress us much.

Shania Twain will be hosting the 2024 People's Choice Country Awards, NBC announced on July 12.

“Country has some of the most passionate fans in music and us artists are so lucky to be supported in doing what we love,” the "Man! I Feel Like a Woman" singer shared in a statement. “I am honored to host an award show that celebrates these awesome fans. Get ready for an unforgettable show with lots of big hair, glamour, rhinestones, hats, boots and incredible performances. Giddy Up!”

As for why the Grammy winner couldn't be a more perfect host for the annual celebration of country music?

“With a proven track record of creating music that stands the test of time, Shania is a beloved member of the country community,” added Executive Vice President, Live Events and Specials, NBCUniversal Entertainment Jen Neal. “As we return to the Grand Ole Opry House, she is the perfect person to help us celebrate country’s finest.”

Last year's inaugural People's Choice Country Awards honored some of the biggest names in music, with the late Toby Keith and Wynonna Judd bothreceiving the Icon Awards. 

Plus, the show featured star-studded performances by Blake Shelton, Carly Pearce, Dan + Shay, HARDY, Jelly Roll, Kane Brown, Kelsea Ballerini and Little Big Town

People’s Choice Country Awards is produced by Den of Thieves. Jesse Ignjatovic, Evan Prager and Barb Bialkowski will executive produce, along with RAC Clark as executive producer and showrunner.

Don't miss the 2024 ceremony live from Nashville on Thursday, Sept. 26, at 8 p.m. on NBC and Peac0ck.

https://www.eonline.com/news/1404836/shania-twain-to-host-the-2024-peoples-choice-country-awards



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Shania Twain @ShaniaTwain

I am unbelievably excited to tell you that I'm hosting this year's @peopleschoice Country Awards!! Has somebody given @VancityReynolds a heads up?? 😜 Giddy Up Nashville, I'll see you 9/26! 🤠

Retweet of People's Choice promo - https://x.com/ShaniaTwain/status/1811745476301193316

8:52 AM ET - 12 Jul 24

http://x.com/ShaniaTwain



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Promo pictures from NBC

pcca092624-promo1 pcca092624-promo1a pcca092624-promo6 pcca092624-promo2

pcca092624-promo3 pcca092624-promo4 pcca092624-promo5

--------------------------------

NBC Entertainment @nbc

Let’s go girls 🤠 Say howdy to your 2024 #PCCAs host, @shaniatwain! Tune in to the People’s Choice Country Awards on September 26th 8/7c on NBC and streaming on @peac0ck.

Video promo - https://www.instagram.com/p/C9VBodAO40q/

12:00 PM ET - 12 Jul 24

http://instagram.com/nbc

https://www.youtube.com/watch?v=LEIM-WJtJ34



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TODAY @TODAYshow

Exclusive: Shania Twain @ShaniaTwain is set to host 2024 'People’s Choice Country Awards'

Video - https://x.com/TODAYshow/status/1811785288328311049

11:30 AM ET - 12 Jul 24

http://x.com/TODAYshow

https://www.youtube.com/watch?v=wXcY9KdFp-c



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I never criticize her looks, I've always stuck up for them actually. This wig is horrible though. It literally looks like it came from the Halloween costume department at Walmart. I don't mind the wigs overall, but this looks super cheap and tacky. Surely she can afford a better wig than this?! Good grief.

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RollMeOnTheRiver wrote:

I never criticize her looks, I've always stuck up for them actually. This wig is horrible though. It literally looks like it came from the Halloween costume department at Walmart. I don't mind the wigs overall, but this looks super cheap and tacky. Surely she can afford a better wig than this?! Good grief.


She can do whatever makes her happy but my opinion is she can't possibly think that wig looks good lol. People are lying to her then. In my opinion she has always looked best with her darker brunette hair.



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Grand Ole Opry @opry

https://pbs.twimg.com/media/GUABsnUXQAEXex8?format=jpg&name=small

🌟 Join the one-and-only @ShaniaTwain and a star-studded lineup of artists for the @peopleschoice Country Awards! Get your tickets now for an unforgettable night. It all happens September 26 live on the Opry Stage. 🎶
https://www.opry.com/show/2024-09-26-people-s-choice-country-awards-at-7-pm

https://x.com/opry/status/1819456118331965603

3:31 PM ET - 2 Aug 24

http://x.com/opry



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Shania Twain @ShaniaTwain

https://pbs.twimg.com/media/GU8mS9gXcAA80h7?format=jpg&name=900x900

I’m hosting the #PCCAs AND I just found out I’m nominated in The Concert Tour of 2024 category!! 😍❤️‍🔥 Giddy up and vote! votepcca.com

Direct link to The Concert Tour of 2024 category - https://pcca.votenow.nbc.com/the-concert-tour-of-2024

https://x.com/ShaniaTwain/status/1823718487640170890

9:49 AM ET - 14 Aug 24

http://x.com/ShaniaTwain

Make your voice heard! Vote for your favorites and celebrate the best in country music through 8.23! See who wins Thursday, 9.26 live at 8/7c on NBC and streaming on Peac0ck! E! will be live from the red carpet before the show at 6:00pm ET.



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Tommy wrote:

Shania Twain @ShaniaTwain

https://pbs.twimg.com/media/GU8mS9gXcAA80h7?format=jpg&name=900x900

I’m hosting the #PCCAs AND I just found out I’m nominated in The Concert Tour of 2024 category!! 😍❤️‍🔥 Giddy up and vote! votepcca.com

Direct link to The Concert Tour of 2024 category - https://pcca.votenow.nbc.com/the-concert-tour-of-2024

https://x.com/ShaniaTwain/status/1823718487640170890

9:49 AM ET - 14 Aug 24

http://x.com/ShaniaTwain

Make your voice heard! Vote for your favorites and celebrate the best in country music through 8.23! See who wins Thursday, 9.26 live at 8/7c on NBC and streaming on Peac0ck! E! will be live from the red carpet before the show at 6:00pm ET.


 ***VOTING ENDS TODAY***



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I wonder if Shania will be performing.

Here are the Performers & Presenters for the 2024 People’s Choice Country Awards

Three of the performers received CMA Awards nominations in key categories this week.

By Paul Grein | Billboard | September 10, 2024

Keith Urban, Kelsea Ballerini, Lady A, Parker McCollum and The War and Treaty have been added as performers for the 2024 People’s Choice Country Awards, which will air Thursday, Sept. 26, at 8 p.m. ET/PT on NBC and Peac0ck. Kane Brown, who is set to receive the Country Champion Award, and Miranda Lambert, who is set to receive the Country Icon Award, had already been announced as performers.

The two-hour show, hosted by Shania Twain, will air live from the Grand Ole Opry House in Nashville. A two-hour red-carpet pre-show, Live From E!: People’s Choice Country Awards, will kick off the night at 6 p.m. ET/PT on E!. 

Ballerini, Lady A and The War and Treaty received CMA Awards nominations in key categories on Monday (Sept. 9). Ballerini is nominated for female vocalist of the year, Lady A for vocal group of the year, and The War and Treaty for vocal duo of the year. A strong performance on the People’s Choice Country Awards could conceivably help them in the CMA voting. (CMA final-round voting opens on Tuesday, Oct. 1, five days after the People’s Choice Country Awards, and extends for four weeks.)

Additionally, Carly Pearce, Dan + Shay, Little Big Town and comedian Nate Bargatze have been announced as presenters. Additional names will be announced.

A limited number of show tickets and VIP packages are available now at Opry.com.

People’s Choice Country Awards is produced by Den of Thieves. Jesse Ignjatovic, Evan Prager and Barb Bialkowski will executive produce along with RAC Clark as executive producer and showrunner.

The pre-show is produced by Den of Thieves with executive producers Ignjatovic, Prager and Bialkowski. 

Here are all the performers and presenters that have been announced. This will be updated when additional names are announced.

Performers

Kane Brown

Keith Urban

Kelsea Ballerini

Lady A

Miranda Lambert

Parker McCollum

The War and Treaty

Presenters

Carly Pearce

Dan + Shay

Little Big Town

Nat Bargatze

https://www.billboard.com/music/country/2024-peoples-choice-country-awards-performers-presenters-1235770997/



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Could she release a new single? Maybe announce a brand new album? Probably not but just wondering 😂 



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Melissa wrote:

Could she release a new single? Maybe announce a brand new album? Probably not but just wondering 😂 


That won't be until sometime next year with the album coming no earlier than the Fall. 



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God I hope she doesn't wear this ridiculous wig on the show. But I bet she is.

NBC Entertainment @nbc

we’re only two weeks away! 🤠 don’t miss @shaniatwain hosting the @PeoplesChoice Country Awards on thursday, september 26 at 8/7c on @nbc & streaming on @peac0ck.

Video promo - https://www.instagram.com/p/C_0xHnfP1Yv/

1:00 PM ET - 12 Sep 24

http://instagram.com/nbc

https://www.youtube.com/watch?v=NoQw-HCcFkM



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All her wigs look stupid. Her fashion adviser miust not like her and want to embarrass her. No way anyone believes she looks good in wigs. It's her life but man does she look stupid . a mature attractive women acting like a teenager. What she wore at the grammy awards was cringe worthy lol I never comment on what she wears but grow up shania lol

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I think Shania Twain might be performing. Brent reposted yesterday's PCCA promo on his Instagram Stories. Not sure if she is performing but seems he is hinting at it. He mentions "working on something cool for this". Curious what they are working on.

https://www.instagram.com/stories/brentbarcus/3456430331791073892/

Update: Shania will likely be performing at the PCCA Awards. Brent just liked a status when someone asked is Shania performing. He loved the status so sounds likely.

-- Edited by Melissa on Friday 13th of September 2024 05:17:22 PM



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NBC Entertainment @nbc

the #PCCAs are only a week away? impressive. 😉 catch @shaniatwain hosting the @PeoplesChoice Country Awards september 26 at 8/7c on @nbc & streaming on @peac0ck.

Video promo - https://www.instagram.com/p/DAGzjwWq5Ko/

1:01 PM ET - 19 Sep 24

http://instagram.com/nbc

https://www.youtube.com/watch?v=NGtlGPvUCJM



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Tommy,

What do you think she would even perform? I would loooove to see it happen, but I am having big doubts that she will perform. 



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ShaniaBrandon wrote:

Tommy,

What do you think she would even perform? I would loooove to see it happen, but I am having big doubts that she will perform. 


According to a post on Instagram Stories from Brent Barcus last week, it looks like Shania will be performing. I guess another medley like she performed at the People's Choice Awards in 2022 when she received the Music Icon award.

Melissa wrote:

I think Shania Twain might be performing. Brent reposted yesterday's PCCA promo on his Instagram Stories. Not sure if she is performing but seems he is hinting at it. He mentions "working on something cool for this". Curious what they are working on.

https://www.instagram.com/stories/brentbarcus/3456430331791073892/

Update: Shania will likely be performing at the PCCA Awards. Brent just liked a status when someone asked is Shania performing. He loved the status so sounds likely.

-- Edited by Melissa on Friday 13th of September 2024 05:17:22 PM




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Shania Twain @shaniatwain

pcca092624-promo6a pcca092624-promo1b

Hell yeahhhhh it’s the @peopleschoice country awards next week! ❤️‍🔥 I’ve been working on my outfits and practicing my hosting skills - I can’t wait to spend the evening with my country music family and friends!! #PCCAs

Designer: @normakamali
Stylists: @chrishoran20 @greerheavrin
Photographer: @brianbowensmith

https://www.instagram.com/p/DAJZLZ0Nbzo/

1:07 PM ET - 20 Sep 24

http://instagram.com/shaniatwain



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Why Shania Twain Is a Little Scared to Host the PCCAs This Year [Exclusive Interview]

By Evan Paul | Taste of Country | September 23, 2024

The People's Choice Country Awards will air Sept. 26 from the Grand Ole Opry in Nashville. This year's show will be hosted by country music icon Shania Twain, and though she's a longstanding staple in the industry, she admits she's a little nervous.

Ahead of Thursday's big show, we had a chance to sit down with Twain to pick her brain about what it's like to host this one-of-a-kind event: Is there anything that scares her?

Shania Twain on Hosting 2024 People's Choice Country Awards

"Listen, I plan on going to have a lot of fun," the "Man! I Feel Like a Woman" hitmaker dishes to Taste of Country Nights' Evan Paul. She's used to performing during awards shows, but not really hosting.

"My responsibility is to host hard-working artists, to take my hat off to their talents and to join the fans in celebrating the music they love the most," Twain adds. "I'm there as a fan."

Of course, she's not just there as a fan — she has a big responsibility on her shoulders to keep the show moving along on pace, and in an entertaining way. That's where her stage fright comes in, and for good reason.

"I'm not the greatest reader," Twain insists. "I'm a very spontaneous speaker and thinker, so if I get rambling, they might have to take the hook out and get me off the stage."

"I think it's gonna be more about adrenaline than nerves," she continues, "you know, just feeling excited, building up to meeting artists that I haven't met yet."

Some of the up-and-coming country artists who'll be in attendance at the 2024 PCCAs would probably never believe that Twain — one of music's biggest stars ever — is just as nervous to meet them as they are to run into her.

"I will say that the night's gonna go by too quickly for me, that excitement might get me either speaking too quickly or too long," Twain says, considering how things might go Thursday night.

"I think I'll be more like a giddy child. I think that's it, I don't want to ramble on, you know?"

So, if you notice Twain squinting at the camera, just know that she's trying to keep up with the teleprompter as best she can.

The 2024 People's Choice Country Awards, hosted by Twain, will air Sept. 26 on NBC and Peac0ck (streaming) starting at 8PM ET. The show will feature performances from Keith UrbanLady A, Parker McCollum and more.

Kane Brown will be awarded with a special prize, the Country Champion Award, as will Miranda Lambert, who's being recognized as this year's Country Icon. See a full list of this year's nominees here.

https://tasteofcountry.com/shania-twain-hosting-2024-peoples-choice-country-awards-interview/



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NBC Entertainment @nbc

it's going to be a night to remember ✨ don't miss the People's Choice Country Awards, live on THURSDAY at 8/7c on nbc #PCCAs

Video promo - https://www.instagram.com/p/DARRCrpqvmA/

2:31 PM ET - 23 Sep 24

http://instagram.com/nbc

https://www.youtube.com/watch?v=054heX51_eY



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Shania Twain Talks Hosting the People’s Choice Country Awards & Taking Hosting Inspiration From Reba: ‘I’m All Access’

Shania Twain tells Billboard about the artists she is looking forward to catching up with and discusses the impact of Beyoncé's Cowboy Carter. 

By Jessica Nicholson | Billboard | September 23, 2024

Five-time Grammy winner Shania Twain has performed around the world, but she’s returning to where it all began in Nashville this week, as she hosts the upcoming second People’s Choice Country Awards, which will air Thursday night (Sept. 26) on NBC and Peac0ck, from Nashville’s Grand Ole Opry House.

“It’s a really full-circle experience for me,” Twain tells Billboard. “It takes me back to my own beginnings in Nashville and as a new recording artist there, and obviously the historic location is always appealing. I meet new artists, and I’m running into old friends, making new friends.”

In addition to a slate of nominees including Beyoncé, Kane Brown, Zach Bryan, Jelly Roll, Tim McGraw, Dolly Parton, Shaboozey, George Strait, Lainey Wilson and Bailey Zimmerman, other anticipated moments from the show will include Miranda Lambert being honored with the 2024 country icon award, while Brown will be celebrated as the 2024 country champion award honoree. 

As much as Twain is guiding viewers through the awards ceremony, she says, “I’m here more as a fan than anything. It’s the artists that the people want to hear and see, so to me, that is everything. I’ll be smack dab in the middle of it all, so I’m super excited. I’m all access.”

Among those artists Twain herself anticipates seeing are a mix of newcomers and established artists.

“I’m excited to see Parker McCollum and I’ll be excited to catch up with Lady A — they are always fabulous to see live. I’m excited to see Kane Brown, Keith Urban, Miranda Lambert, and I’m particularly excited about seeing The War and Treaty and listening to them perform because they are such gorgeous vocalists. And Shaboozey just makes me happy whenever I watch one of his videos. It just brings me joy, so it’s just a lot of positive energy.”

Bryan leads this year’s nominees with 19 nominations, followed by Beyoncé with 17 nominations.

Beyoncé’s “Texas Hold ‘Em” topped Billboard’s Hot Country Songs chart for 10 weeks, while her album Cowboy Carter stayed at the pinnacle of the Top Country Albums chart for four weeks. In addition to being nominated at the 2024 People’s Choice Country Awards for the overall people’s artist of 2024, the female artist of 2024 and the album of 2024 (Cowboy Carter), among Beyoncé’s nominations are two entries in the female song of 2024 category (“16 Carriages” and “Texas Hold ‘Em”).

“The impact is undeniable,” Twain says of Cowboy Carter. “I think all successful recording artists make music for listeners, and these artists deserve an industry that in return, listens to the people’s choice, to what the people want to hear. That’s what’s happened with Beyoncé’s Cowboy Carter and the industry needs to respect what the listeners want, and what the listeners want is Beyoncé country. The people are hungry for more diversity in the genre. Beyoncé is part of broadening the spectrum. When I was growing up I was listening to folk country, alternative country and all kinds of country, and we’re getting back to that now again, and Beyoncé is part of that.”

In terms of her hosting duties, Twain says she’s taken inspiration from other artists who have hosted awards shows, such as Reba McEntire, who has hosted both the Country Music Association Awards and the Academy of Country Music Awards.

“Any of those big shows rely a lot on the spirit and the mood of the host, because the hosts are chosen, I think quite carefully, making sure people are relating and the host has experience. Reba is one of my favorite hosts. She’s speaking from experience and I think that commands respect and attention. She’s funny and smart, and is loved by all, and it’s a compliment to be asked to do something like [hosting an awards show]. So Reba is a good example for me.”

Of course, Twain isn’t just hosting the show — she’s also a nominee, as Shania Twain: Come On Over—The Las Vegas Residency- All The Hits!, earned her a nomination in the concert tour of 2024 category. Her residency is currently slated to run through early 2025.

Recently, Twain was also included in a trailer for the new medical drama series Doctor Odyssey. Twain says 2025 and beyond will be filled with a variety of creative pursuits.

“I’ll be very, very busy for the next few years. I’m doing more acting. I’ll be in the studio making a new album. I’m writing music for various things and there’s a musical in the works with my music, so lots of exciting things. I’ll be busy doing more of a variety of things than I’ve ever done before in my career, so that’ll keep me off the Vegas stage for a while.”

https://www.billboard.com/music/awards/shania-twain-hosting-peoples-choice-country-awards-1235781815/



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Shania Twain Reveals Her Favorite Modern Country Artist [Exclusive]

By Evan Paul | Taste of Country | September 24, 2024

Shania Twain has always toed the line between pop and country — she was one of the most progressive acts of the '90s and early '00s — so it's not totally surprising that her taste in music might bend genres, too.

Though she stays busy — Twain is hosting the 2024 People's Choice Country Awards this Thursday (Sept. 26) — she seems to stay up-to-date on new and emerging acts.

And she knows what she likes.

In an exclusive gab with Taste of Country Nights, Twain talked about her upcoming hosting gig, but a lot of other topics, too. As far as new country music goes? The "You're Still the One" hitmaker had her answer about what's best ready.

"New right now to the genre — Shaboozey. His music and his videos just make me smile," Twain admits, giving the "A Bar Song (Tipsy)" hitmaker the highest compliment.

"I just wanna be able to tell him that in person."

Shaboozey's "A Bar Song (Tipsy)" has been the No. 1 song in America, all genres, for more than 11 weeks now. He'll of course be in attendance at the People's Choice Country Awards, too. Twain knows this and is using it to her advantage to get to meet him.

"One of the privileges that I have hosting the night, is this access that I have," she admits. She knows she'll be able to freely roam backstage, because that's her privilege as the night's host.

"I'm gonna make a point of, you know, just thanking him for exuding that kind of feel-good vibe," she says of tracking Shaboozey (real name Collins Obinna Chibueze) down.

Hopefully that moment will be caught on camera, because she's sure to fangirl over him.

The 2024 People's Choice Country Awards air Thursday, Sept. 26, at 8PM ET on NBC. The show will also stream on Peac0ck.

https://tasteofcountry.com/shania-twain-favorite-country-artist-shaboozey/



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According to this article, Shania will open the PCCAs with a performance. I can't find the official press release from NBC.

Additional performers announced for 2024 People’s Choice Country Awards

Brad Paisley, Machine Gun Kelly, Ashley Cooke & others have been added

By Buddy Iahn | The Music Universe | September 24, 2024

Country stars and celebrity fans have joined the exciting performer and presenter lineup for the 2024 People’s Choice Country Awards, which will air live on Thursday, September 26th at 8 pm ET/PT from the Grand Ole Opry House. Three-time Grammy Award-winner singer-songwriter and guitarist Brad Paisley and Grammy-nominated, multi-platinum recording artist Machine Gun Kelly will each take the iconic stage to perform. Country artists Ashley Cooke, Bailey Zimmerman, Chase Rice, Cody Rhodes, Dasha, Orville Peck, Parker McCollum, Priscilla Block, Scotty McCreery, Shaboozey and Tanner Adell, wrestler Cody Rhodes, Today host Dylan Dreyer and actor/comedian Matt Rife will present awards and performances throughout the night.

Hosted by Shania Twain, the People’s Choice Country Awards will honor the biggest names in country music, as chosen entirely by fans. The show will lean into the rich history and connection between country music and the Grand Ole Opry House with showstopping musical performances, genre-bending collaborations, heartfelt tributes to country legends and surprise moments.

Shania Twain will kick off the evening with an unforgettable show-opening moment, followed by previously-announced performances from Country Icon Miranda Lambert, Country Champion Kane Brown, Keith Urban, Kelsea Ballerini, Lady A, Parker McCollum and The War And Treaty.

As previously announced, Carly Pearce, Dan + Shay, Little Big Town and Nate Bargatze will also help honor country’s biggest names while presenting the evening’s awards.

The 2024 People’s Choice Country Awards kicks off with Live From E!: People’s Choice Country Awards at 6 pm ET / PT on E! Additionally, the People’s Choice Country Awards Pre-Show will air live at 7 pm ET/4 pm PT on Peac0ck, E! Online, YouTube (E! News, E! Insider, E! Entertainment, Access Hollywood), X (PCA, NBC Entertainment, E! News & E! Entertainment), Facebook (PCA, NBC Entertainment, E! News & E! Entertainment), TikTok (PCA) and Instagram (E! Entertainment & E! Insider).

https://themusicuniverse.com/additional-performers-announced-for-2024-peoples-choice-country-awards/



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Shania Twain @shaniatwain

pcca092624-nashville092424-1 pcca092624-nashville092424-2

Giddy up, Nashville! The city is already treating me well ahead of the @peopleschoice country awards 🤠 #PCCAs

https://www.instagram.com/p/DAUjSBktmni/

9:07 PM ET - 24 Sep 24

http://instagram.com/shaniatwain



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Shania Twain hosts People's Choice Country Awards at a 'pivotal moment' for the genre

Multi-platinum selling country and pop superstar Shania Twain discusses country's moment, Beyoncé and hosting the 2024 People's Choice Country Awards.

By Marcus K. Dowling | Nashville Tennessean | September 25, 2024 

For five decades, Shania Twain has never stopped thinking that country was cool.

That's the energy she's bringing to the stage when she host the People's Choice Country Awards at the Grand Ole Opry House. The event premieres Thursday at 8 p.m. ET / 7 p.m. CT on NBC and Peac0ck.

Country newcomer Beyoncé leads the People's Choice Country Awards field with 12 nominations. Other double-digit nominees include "I Remember Everything" collaborators Zach Bryan and Kacey Musgraves with 11 and 10, respectively.

Another country newsmaker of late, Post Malone, also received nominations for his music videos for the Morgan Wallen collaboration "I Had Some Help" and Blake Shelton duet "Pour Me a Drink."

Kane Brown will also receive the Country Champion Award, while Miranda Lambert will receive the Country Icon Award at the event.

Twain has opinions on all of these accomplishments and more.

Twain excited to be part of country's surge

The past two years have witnessed "brave and risky" pop-leaning country performers like Twain who have straddled the line between being icons and outliers having a resurgence of sorts in Music City.

Every six months, the "Man! I Feel Like a Woman" vocalist has appeared in Nashville. That has included guesting at ACM Honors at the Ryman Auditorium, headlining at Geodis Park, and now stepping into the vaunted circle at the Opry House.

Twain says she is excited to be involved in a "pivotal moment of evolution" for country music.

"At the People's Choice Country Awards, I'll be able to share my appreciation and respect for the community of artists — old and new — in country music," she says. "I'll be there as much to reunite with old friends as to thank Shaboozey for his vibe, which makes me smile daily."

For the performer, a moment where the genre now mirrors her iconoclastic journey through country and pop music is heartening.

"I grew up around 'my' country music, defined by blues, folk, rock, and alternative artists and sounds," says Twain, who has sold well over 100 million records in her career. "Having that energy back in the genre makes me happy because the fans can cry out (for something that country music is equipped to give them). Artists needing to give fans what they want is important to continuing (country music's) growth."

The value of fan-voted country music award shows

The People's Choice Country Awards balance the top tier of country's awards cycle by allowing for a diversity of fan-voted awards alongside membership alliances that choose the industry's best artists and creatives.

Academies and associations are tiered systems, purposefully attractive to structured, sustainable growth.

The willingness of fans to use online and streaming portals to hasten change at the risk of denying structure and sustainability has almost changed country music as an industry wholesale in the past five years.

"Country's industrial change is being (felt so deeply) because the genre's industry was overdue for a refresh," Twain says.

In the past five years, the music industry's overall reliance on streaming and touring revenue has played directly into the hands of a genre that routinely churns out singles that, like Wallen's "Last Night," Shaboozey's "A Bar Song (Tipsy)" and Malone and Wallen's "I Had Some Help," have hit a billion streams in less than a year. Plus, sold-out arena and stadium touring acts like Brown, Kenny Chesney, Luke Combs, Jelly Roll, George Strait and Wallen are multiplying in the genre.

In this market, on the back of fan support, country's surge to being responsible for a significant chunk of revenue compared to other genres is noteworthy.

Twain says that the genre playing "catch-up" to develop a balance between fan wants and industry needs is essential. She adds, however, that country historically has been a genre where hyper-engaged fans have wanted to support country music like pop — and had an industry's support in that over-engagement.

"Country has always needed to be an environment more inclusive of pop stardom," Twain says. "Artists having the ability to allow their interests in making country music feel comfortable and inspired in the (genre as an) environment is vital."

Beyoncé's place in country's mainstream

And yes, Beyoncé is nominated for 12 People's Choice Country Awards but zero Country Music Association awards.

On one level, the CMA Awards are much older and more established than NBC and Universal's foray into country music awards shows.

Twain correctly notes, however, that the "Cowboy Carter" artist is a star whose impact is "hard to wrap your head around."

She offers that even if Beyoncé's impact is difficult to contextualize against country's pre-existing standards, respecting the interests of the genre's fans, in total, honors both country's listeners and the genre's creative community.

To Twain, artists should be rewarded when their desires to push boundaries are commercially and socially successful.

"Being unafraid of embracing something that may feel new or surprising will actually (sustain) country's growing listener base," Twain says. "Rules and stereotypes shouldn't apply. Placing the decision of who should or shouldn't belong in country music is best as the fans' decision, first."

'Country has always been cool'

Currently, 40% of Billboard's Top 25 albums are country releases. Yes, 50% of that tally includes five years' worth of releases by Bryan and Wallen alone. However, 19-year-old Jessie Murph and 72-year-old George Strait are in that number, too.

Ask Twain about an artist she feels is missing from the conversation and she doesn't name any of her 2023 tour openers or an underground name deserving of the spotlight. Instead, she names another legend: Barbara Mandrell.

"We're headed for country's era of being everything from an outlaw genre to embracing vibrant Hollywood glamour," Twain says.

She emphasizes a point she made earlier to summarize her excitement for Thursday's event in Music City.

"Country, in all forms, never stopped being cool to me."

https://www.tennessean.com/story/entertainment/music/2024/09/25/shania-twain-beyonce-peoples-choice-country-awards/75335980007/



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Tommy wrote:

Promo pictures from NBC

pcca092624-promo1 pcca092624-promo1a pcca092624-promo6 pcca092624-promo2

pcca092624-promo3 pcca092624-promo4 pcca092624-promo5


pcca092624-promo7 pcca092624-promo8



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Some people look better in blonde hair than their original and some don't. Shania looks 10x better in her original burnette hair. Can't believe anyone tells her those wigs look good on her. She played here at Stanley cup finals in June and looked good. Also she needs to stop giving interviews that are so politically correct and kissing everyone's ass . You hear who she says her favorite modern country artist is? 😅😅 the less she says the better unless she is singing a song live

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Brent Barcus

Had a blast arranging the music for tomorrow night’s show open!
Thank you @shaniatwain @peopleschoice
Should be an epic night!
Thank you to the amazing team:
Nick and RJ: @nickandrjofficial
Andria: @andriadacoolest
Cyrus: @cyrusjoon

Don’t Miss It!! @nbc @peac0ck

https://www.instagram.com/p/DAWtiJGyfqK/



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I think Shania might perform live but it might just be acoustic. Brent comment on his status to a fan question. So either he means she will announce she's performing or she isn't lol

Fan: Is she performing Live? Saw you guys in Newfoundland. Like this status if she's an opening performer 😍

Brent: Nope. Just her.

https://www.instagram.com/p/DAWtiJGyfqK/



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Shania Twain @ShaniaTwain

pcca092624-grandoleopry092524

Let’s go @peopleschoice country awards! 🤠 Tune in TOMORROW at 8/7c on @nbc and streaming on @peac0ck #PPCAs

https://x.com/ShaniaTwain/status/1839077464330395926

7:00 PM ET - 25 Sep 24

http://x.com/ShaniaTwain

https://www.youtube.com/watch?v=kwU4M4Ptho0



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Shania Twain and Brad Paisley join TODAY’s Dylan Dreyer to talk about the People’s Choice Country Music Awards ahead of the star-studded show at the legendary Grand Ole Opry in Nashville.

https://www.today.com/video/brad-paisley-shania-twain-talk-people-s-choice-country-awards-220197445753

https://x.com/TODAYshow/status/1839308520820449308

https://www.youtube.com/watch?v=UoSozLPpO9Y



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Red Carpet

pcca092624-pre1 pcca092624-pre2 pcca092624-pre3 pcca092624-pre4 pcca092624-pre5 pcca092624-pre6 pcca092624-pre7 pcca092624-pre8 pcca092624-pre9 pcca092624-pre10 pcca092624-pre11

Video clips

https://x.com/enews/status/1839435107050160215
https://www.instagram.com/p/DAZfgifyyVO/


https://www.youtube.com/watch?v=DKlcFMYGeT4


https://www.youtube.com/watch?v=U7kd4kxa5pY


https://www.youtube.com/watch?v=DfESUmbfaPc


https://www.youtube.com/watch?v=dDmA0nKHt4Q



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Shania Twain Proves She's Still the One in Denim and Diamonds at 2024 People's Choice Country Awards

https://people.com/peoples-choice-country-awards-2024-shania-twain-wears-denim-on-denim-outfit-red-carpet-photos-8718292



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https://www.youtube.com/watch?v=dsmJS1_lRcM



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I actually love this look!

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I love this look as well. Did she perform live?



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Melissa wrote:

I love this look as well. Did she perform live?


 So far she has just done hosting duties. She did dance to the instrumental of "Man! I Feel Like a Woman" when the show began though.



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This is how Shania opened the show.

https://www.youtube.com/watch?v=gRQtidOLG6c



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pcca092624-opening1 pcca092624-opening2 pcca092624-opening3 pcca092624-opening4 pcca092624-opening5 pcca092624-opening6 pcca092624-opening7 pcca092624-opening8 pcca092624-opening9 pcca092624-hosting1 pcca092624-hosting9 pcca092624-hosting2 pcca092624-hosting3 pcca092624-hosting10 pcca092624-hosting4 pcca092624-hosting11 pcca092624-hosting5 pcca092624-hosting6 pcca092624-hosting7



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I wish she would have opened with singing at least a verse and a chorus of MIFLAW rather than just dancing to the instrumental. The comments I'm seeing on social media are not kind.

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Comments on social media are never kind. Who cares honestly. 



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LifesAboutToGetGood2000 wrote:

I wish she would have opened with singing at least a verse and a chorus of MIFLAW rather than just dancing to the instrumental. The comments I'm seeing on social media are not kind.


 First of all twitter has always been toxic and keyboard warriors with negative comments.   The negative people thrive on these platforms.   You knew she would get ripped by some losers with no life for her appearance and hosting abilities.  Some people just don't like her nomatter what.  Just don't read social media comments lol  she was having fun and was a bit awkward but not that bad at all. People say they don't recognize her and she had plastic surgery? I have no idea , that is her choice.  But she looks way better with her brunette hair



-- Edited by Kevytime on Thursday 26th of September 2024 10:30:29 PM

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PEOPLE magazine interviews

https://people.com/peoples-choice-country-awards-2024-shania-twain-wears-denim-on-denim-outfit-red-carpet-photos-8718292

https://people.com/shania-twain-bringing-glamour-back-to-country-music-2024-peoples-choice-country-awards-exclusive-8719321

https://people.com/shania-twain-reflects-on-getting-another-chance-after-open-throat-surgery-8719351



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Live blog - Shania mentions

https://www.today.com/popculture/awards/live-blog/peoples-choice-country-awards-2024-live-updates-rcna172587#rcrd56527

https://www.today.com/popculture/awards/live-blog/peoples-choice-country-awards-2024-live-updates-rcna172587#rcrd56806

https://www.today.com/popculture/awards/live-blog/peoples-choice-country-awards-2024-live-updates-rcna172587#rcrd56846

https://www.today.com/popculture/awards/live-blog/peoples-choice-country-awards-2024-live-updates-rcna172587#rcrd56840



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I prefer she didn’t open with singing. She isn’t nominated, she doesn’t have new music out now (or announced) - she is there to facilitate the award show for those who are 🤷🏻‍♀️

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I agree people are just nasty online. I think Shania looked amazing. She also wasn't half naked. The Red carpet dress was actually my favourite. 



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How Shania Twain Transformed Into Denim Barbie for Must-See 2024 People's Choice Country Awards Look

https://www.eonline.com/news/1407769/how-shania-twain-transformed-into-denim-barbie-for-must-see-2024-peoples-choice-country-awards-look

Watch Shania Twain's Best Moments While Hosting the 2024 People’s Choice Country Awards!

Let’s go, girls! Country superstar Shania Twain was the host of the 2024 People’s Choice Country Awards in Nashville and we’re bringing you a look at all her best moments (and fashion looks!) on stage.
https://www.youtube.com/watch?v=Mz9iRH9F8Hg


https://www.youtube.com/watch?v=NFqMVuHOW5Q


https://www.youtube.com/watch?v=9k1Q_ySB24Y



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Backstage portraits (with Shaboozey)

pcca092624-bsportrait pcca092624-bsportrait-shaboozey



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Shania Twain @shaniatwain

pcca092624-hosting-ig1 pcca092624-hosting-ig2 pcca092624-hosting-ig3

pcca092624-hosting-ig4 pcca092624-hosting-ig5 pcca092624-hosting-ig6

Man! I Feel Like I Just Hosted The People’s Choice Country Awards!!🤠 My heart is so full from spending the evening at the iconic Grand Ole @opry surrounded by my fellow artists and celebrating the incredible music they have given the world. Congratulations to all the winners, nominees, and performers and thank you @peopleschoice for giving me the honour of hosting! ❤️ #PCCAs

https://www.instagram.com/p/DAbcXN5xZB9/

1:22 PM ET - 27 Sep 24

http://instagram.com/shaniatwain



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