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Interview with Shania on RTL French Radio - July 14, 2017 (Shania talks in French.)

Shania Twain - Now

By Anthony Easton | Exclaim | October 2, 2017

One of the best things I have ever seen, aesthetically, was the part in the last Shania Twain tour during which she rode a circle around Montreal's Bell Centre on a pink neon saddle. Now, her first record since 2002, is like that pink neon saddle: over the top, laden with high femme significance, riotous and beautiful.

On first listen, there's a lot going on — reverb, hand claps, delicate keys, grids of percussion laid over augmented vocals, Spanish tunings, sing-along choruses, piano, weeping strings. It's all kind of historically minded, all kind of new. But with more listens, the saddle slows and dims dramatically; the excess never quite recedes, but the manic quality breaks apart, and an emotional quality emerges.

Shania has never been a feelings artist, but this is a feelings album — not quite a heartbreak album, but in spaces it hints at discussions of divorce, and finding a life after it. (Especially on "Poor Me," which stitches together thick electronic production and a voice that sounds tired, almost shot.)

The ballads are dense and uneasy, too. "Soldier" is the most melancholic thing Shania has produced; there's something intimate in how her words seem to fail, but she keeps trying to push through it with her old energy — to ride that saddle again.

This is a record bursting with indecision and excess, but that excess is revealing; we're shown more of Shania's emotion than ever here. It's enough to make Now one of the best pop albums of the year. (Mercury Nashville)

http://exclaim.ca/music/article/shania_twain-now

universal canada just announced that she reached platinum over there. This means she already sold 80K albums there!

codyandshania wrote:

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"Swingin' With My Eyes Closed" was sent to radio on the 29th. The label has yet to determine an add date though of when stations can add it to their regular rotation. A few stations have already picked it up, but they are non-Billboard reporting stations. A friend in radio said it was expected that UMG Nashville would at least try to push SWMEC but after the tepid response to LATGG they may not use radio at all from here on out.

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Thanks for the update. 

Shania Twain, Demi Lovato, Miley Cyrus & More Aiming for High Debuts on Billboard 200 Albums Chart

Plus: A Boogie Wit Da Hoodie and the late Tom Petty are heading for the top 10.

By Keith Caulfield | Billboard | October 3, 2017

A trio of divas are aiming for high debuts on next week’s Billboard 200 albums chart: Shania Twain, Demi Lovato and Miley Cyrus. Industry forecasters suggest Twain’s new Now album will be the biggest of the bunch and could start at No. 1 with more than 120,000 equivalent album units earned in the week ending Oct. 5. Lovato’s new Tell Me You Love Me and Cyrus’ Younger Now could bow with 70,000 and 50,000 units, respectively, in the top 10.

The Billboard 200 chart ranks the most popular albums of the week based on multi-metric consumption, which includes traditional album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). The top 10 of the new Oct. 21-dated Billboard 200 chart (where Twain and company are heading for high debuts) is scheduled to be revealed on Billboard’s websites on Sunday, Oct. 8.

Twain’s Now is her first studio effort in nearly 15 years, since the bow of Up! in November of 2002. That set became her first No. 1 on the Billboard 200 and launched with 874,000 copies sold in its first week (according to Nielsen Music). Up! spent five weeks atop the chart. Two years later, Twain released Greatest Hits (which reached No. 2) and then didn’t return to the list until 2015 with the live album Still the One: Live From Las Vegas (No. 55).

For Lovato, her latest effort could mark her sixth consecutive top 10 album (out of six tries). Tell Me You Love Me follows 2015’s Confident, which debuted and peaked at No. 2 (98,000 units earned in its first week). Lovato has so far claimed one chart-topper, 2009’s Here We Go Again.

Nash wrote:

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Swingin' With My Eyes Closed music video is now 1M+ views on YouTube. Life's About To Get Good is at 4.3M+ views. Let's keep on streaming. Shania is also gaining followers on Twitter currently at 880.4K. It has increased tremendously because of NOW release.

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 This is very very very important to her charting position on the charts. I just watched the Facebook Live Q&A and about halfway into it she said she wants to get through the tour and back into the studio for another album which is HUGE. This is HUGE TOO and we have to keep clicking for her charting position to be #1! 

DivaDewdHote wrote:

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Terry wrote:

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HumbleKevy wrote:

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Gigi wrote:

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Looks like Shania's team decided to not release SWMEC to country radio. Wonder what song she'll sing at the CMA awards if she performs?

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 if she is smart she will sing HOME NOW at CMA. And release release BECAUSE OF YOU OR SOLDIER to other formats. i think she has lots of good songs on this album but don't have a specific format. HOME now is one of hér few songs  that is country sounding . But shania just is totally strange in the way she chooses singles . She and her team were plain stupid not to release I AIN'T GOING DOWN to country radio, a sure country hit. Instead she releases one of hér worst songs lyrically and vocally and ever produced which was the embarrassing song  UP.   So don't expect any logical single choices by Shania or her team lol

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 I 100% agree with you Kevy! I think it would've made more sense had she released "Home Now" as the first single anyway. I also agree that "Soldier" should be released around the holidays. I think, marketing wise, it would be a good move since a song like that would appeal to emotions ESPECIALLY around that time of year.

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Kevy I am aboard with you and predicting the singles to release and where too but I also need to point out her role in the 2018 movie she will be in. She is most likely going to have one of her singles be the lead single for the movie soundtrack which would be smart on her part so NOW can keep bringing in the sales. She should release SOLIDER but since she has the money and power to do this. She should take some of the sales from that single and NOW to donate to Canada's and America's military wives club or something that deals with anything in the scope of giving back. She already does with ShaniaKids and other nonprofits but if she is smart she would that. I can totally see HOME NOW on all the country award shows but more likely it would be LATGG/SWMEC combo to push the sales and spins. 

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 I also think that despite what is appropriate she will just sing current singles as always.

Shania Twain @ShaniaTwain

#ShaniaNOW is already platinum in Canada! I am over the moon! Thank you for all your support, I'm really feeling the home country love ❤ https://shaniatwain.lnk.to/NOW

7:03 AM ET - 4 Oct 17

http://twitter.com/ShaniaTwain

Shania's NOW will debut at #1 on both the Billboard Top Country Albums chart and the overall Billboard 200 Albums chart.

TOP 20: NOW HEAR THIS

Hits Daily Double | October 4, 2017

Shania Twain will take the #1 spot on both charts with her first album in 15 years. We’re currently projecting Demi Lovato to land at the #2 spot. However, we’re keeping an eye out on A Boogie Wit Da Hoodie which could provide a spoiler. Tom Petty’s Greatest Hits surges into the top 10 after his death on 10/2.

1. *Shania Twain (Mercury Nashville) 129-134k Sales Plus Streaming, 124-129k Sales
2. *Demi Lovato (Island/Safehouse/Hollywood) 68-73k, 45-50k
3. *A Boogie Wit Da Hoodie (Highbridge) 62-67k, 10-12k
4. *Miley Cyrus (RCA) 47-52k, 33-36k
5. Tom Petty – Greatest Hits (MCA) 42-46k, 31-34k
6. Lil Uzi Vert (Generation Now/Atlantic) 41-45k, <1k
7. Imagine Dragons (Kidinakorner/Interscope) 38-41k, 14-16k
8. Post Malone (Republic) 34-37k, 3-4k
9. Kendrick Lamar (TDE/Interscope) 30-33k, 6-7k
10. Khalid (Right Hand Music/RCA) 29-32k, 3-4k
11. Ed Sheeran (Atlantic) 27-30k, 7-8k
12. XXXtentacion (Bad Vibes Forever/Empire) 25-28k, <1k
13. SZA (TDE/RCA) 23-26k, 2-3k
14. Logic (Def Jam) 21-24k, 2-3k
15. Thomas Rhett (Valory/BMLG) 20-23k, 10-11k
16. Kodak Black (Atlantic) 20-23k, <1k
17. Jhene Aiko (Def Jam) 19-22k, 2-3k
18. 21 Savage (Slaughter Gang/Epic) 19-22k, 2-3k
19. Macklemore (Macklemore/Warner Bros.) 18-21k, 7-8k
20. Tamar Braxton (TaMartianland) 18-21k, 17-19k

http://hitsdailydouble.com/news&id=308699 

DivaDewdHote wrote:

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Gigi wrote:

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Does anyone know if Shania's album will have the biggest debut with sales on the country chart this year?

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 I am wondering the same thing PLUS when they say "plus" streaming does that mean YouTube? What exactly does "plus streaming" means? I seriously hope she can break Up! record of 5 weeks at the top too! Let's hope but we all know Kelly Clarkson and Taylor Swift will be releasing their albums soon so........... BUT let's hope for the two currents singles to chart well and LATGG will go up on the AC chart. It's been holding steady for what like 6 weeks at number 12 which descent but it can do better! 

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 Streaming includes YouTube, Spotify, Google Play, and Amazon Music.

Tommy wrote:

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Shania Twain's 'Now': Not Quite Her 'Lemonade,' But Her First Album in 15 Years Couldn't Have Existed Without It (Critic's Take)

By Dan Weiss | Billboard | October 4, 2017

http://www.billboard.com/articles/columns/country/7989004/shania-twain-now-beyonce-lemonade

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 Oh sweet Jesus, reading this article was like listening to my friends go on about Beyonce at a gay bar on a druken Saturday night. 

Australia

https://www.ariacharts.com.au/news/2017/who-ll-top-this-week-s-aria-charts

From Official Charts (UK):

Jeremy Corbyn gets behind Wolf Alice in their chart battle against Shania Twain

The band have previously supported the Labour leader on several occasions.

http://www.officialcharts.com/chart-news/jeremy-corbyn-gets-behind-wolf-alice-in-their-chart-battle-against-shania-twain__20666/

RiteChappy wrote:

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Tommy wrote:

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Shania Twain's 'Now': Not Quite Her 'Lemonade,' But Her First Album in 15 Years Couldn't Have Existed Without It (Critic's Take)

By Dan Weiss | Billboard | October 4, 2017

http://www.billboard.com/articles/columns/country/7989004/shania-twain-now-beyonce-lemonade

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 Oh sweet Jesus, reading this article was like listening to my friends go on about Beyonce at a gay bar on a druken Saturday night. 

You took the words right out of my mouth and I know exactly what you mean as a proud gay man. Beyonce this and that. GEEZ! The world doesn't revolve around her!  

Shania Twain @ShaniaTwain

I cried so much when I wrote the song Soldier on my new album NOW. https://shaniatwain.lnk.to/NOW

5:15 PM ET - 5 Oct 17

http://twitter.com/ShaniaTwain

Shania Twain 'Now': How the Country Queen Has Impacted the Music Industry

By Nicole Mastrogiannis | 92.5 WESC | October 6, 2017

The Queen of Country music is BACK. It's been a long time coming, but Shania Twain has finally returned with her first full-length album in 15 years! Now features twelve new songs including singles "Life's About to Get Good" and "Swingin' with My Eyes Closed," in addition to previously released songs like "Poor Me" and "We Got Something They Don't." Twain worked with four main producers on Now, including Ron Aniello (Bruce Springsteen, Gavin DeGraw), Jake Gosling (Shawn Mendes, One Direction), Jacquire King (James Bay, Norah Jones), and Matthew Koma (Zedd, Carly Rae Jepsen). 

Shania recently told the New York Times that writing for her new album was very emotional. "I cried a lot when I wrote. I never cried when I wrote a song ever before in my life." She added, "My songwriting is my diary and it is my best friend. It’s a place I can go to where it’s not expecting anything from me. There’s just no inhibitions there. It’s a complete free place to say whatever I want to say."

There's no doubt that Shania has had a tremendous influence on not only the country music community, but on artists across all genres. The Canada native released her debut self-titled album in 1993 -- 24 years ago. Since then, she's built up a loyal fan base, has become a hero and role model for many, and today, is continuing to bring people together with her music. 

iHeartRadio caught up with Nick Jonas, Lauren Alaina, and Darius Rucker, who all talked about how much of an impact Shania has had on them, and on music in general, as they describe her as a true superstar. 

Nick Jonas: "I hope to be that kind of artist myself." 

You may think of Nick Jonas as a pop star, but Shania has been very inspirational for him. In a recent interview, he even opened up and explained how country music has been influencing his own new music. Nick tells us that his first introduction he had to Shania was at nine years old after hearing her record and watching her Chicago concert on TV. "It blew my mind," he says. "The performance as a whole, how many hits she had, and just the impact she had on people's lives was really special. Then over time, I think the songs continued to mean more and more to me, and that's a beautiful thing when an artist can become a part of the fabric of your life."

The song that has impacted Nick the most is "I'm Gonna Getcha Good!" from her 2002 record Up! It's a song that he and his brothers, as their band Jonas Brothers, covered on their 2008 tour. He explains, "[It was] one of the first covers we did and learning the song, learning the ins and outs of the production, and the background vocals, and everything else really became a big part of my approach to not only writing music, but also harmonies and arranging songs as a whole."

Nick also performed with Shania during Stagecoach this year. He explains of her impact as a music icon, "I think the thing that makes a musical icon is someone that can become not only someone you admire, but someone that you aspire to be like as an artist; it's not just the songs. But it's the way you go about telling the stories through the visuals and connection with your fans. And with Shania, there's a long lasting approach there. Being on stage with her at Stagecoach this last year, and being able to sing one of her big hits with her was a really special moment for me. Looking out the crowd and seeing how important each one of these songs was for her fans was a beautiful thing. I hope to be that kind of artist myself."

Lauren Alaina: "I think it's such a powerful song and it makes women proud to be women."

If you've seen Lauren Alaina perform live before, then it's no surprise that Shania Twain has impacted the 22-year-old. Lauren often covers Shania's songs during her own shows, and as she tells us, Twain's songs are many of her go-to karaoke jams. Lauren explains, "I can't really pick a song by Shania that impacted me the most, because I sang all of them in karaoke like they were my own songs. And I gained my confidence singing them by the pool in Daytona Beach every year for the people at the pool, driving them crazy singing Shania. But, I mean, I sang 'Any Man Of Mine' on American Idol, that was a really cool one. I sing 'Man, I Feel Like A Woman' on tour and ... I mean, I don't know, I love them all. I think she's amazing."

But if given the chance to perform with Shania, she would absolutely choose "Man, I Feel Like A Woman." She calls the song "genius in every way," and it holds such an important message for her personally. Lauren tells us:

"If I could perform any song with Shania, I'd probably want to do 'Man, I Feel Like A Woman,' just because I think that that song is genius in every way. I actually perform it in my live shows. We do a 90s medley, and some are early 2000s as well, but I start the whole medley with that song because I think it's such a powerful song and it makes women proud to be women. And not that I'm not proud to be a woman, but it makes me say those words out loud. It makes me say, 'Man, I feel like a woman,' and it's a celebration of that. I think that I've had to really remind myself to be proud of who I am and what I stand for, and my looks and everything. That song, because of those lyrics, makes me say those things, and I really believe in the power of words and lyrics. Because I think if you say something over and over again, it becomes you. I love that song."

Darius Rucker: "When I hear the name Shania Twain, the first thing that comes to my mind is just 'superstar.'"

With a 30+ year career in music, Darius Rucker knows a thing or two about what makes a music icon -- a true superstar -- and he says Shania Twain fits that bill. He tells us:

"When I hear the name Shania Twain, the first thing that comes to my mind is just 'superstar.' She's crossed so many genres and broke down so many barriers, and just really had the songs and all the stuff it takes to be a superstar. She had that thing that made you want to look at her, and made you want to see her, and made you want to go out, and buy a ticket to her show. She also had the songs. The songs are great, and I think that's an important thing to have. And she had all the other things like the charisma and videos that were so important at the time. A great video for her songs that crossed genres. I think she just had all those things and it hit like a Nova, and she became a superstar."

What makes an artist an "icon?" According to Darius, he says, "First of all, you've got to have the hits. You've got to have the songs, and you've got to have all the things that come with it, with people wanting to see you. But I think the word 'icon' comes from doing it for a while. Doing it for a long time, and making people want to look at you, and making people want to come see your shows, and making people want to buy your records for a long time. She's an influence. So many people in music, not just country music, but across all genres. She's influenced so many people, and that's the kind of thing that I think makes an icon."

https://wescfm.iheart.com/content/2017-10-06-shania-twain-now-how-the-country-queen-has-impacted-the-music-industry/